How to Get Backlinks for SEO Agency
Real strategies to build backlinks and improve SEO
Ranking for "SEO agency" demands more than knowing SEO—it demands backlinks that show you apply what you teach.
Prospects evaluate your own organic footprint before trusting you with theirs. Thin backlink profiles or dated citations instantly erode trust, especially when pitching premium retainers.
Authoritative backlinks prove topical expertise. When you own search results for strategic keywords and show up in every trusted directory, prospects believe you can replicate that success for them.
Proven Strategies to Get Backlinks for Your SEO Agency
1. Dominate Core SEO & Marketing Directories
Claim and optimize listings on LaunchDirectories, Clutch, Moz Recommended Companies, Ahrefs Agency Directory, BrightLocal Expert Hub, and Semrush Marketplace.
Each profile earns a high-authority backlink that flows equity to your service pages. Fill them with keyword-rich service descriptions, pricing tiers, and case studies. Ask clients to leave reviews so your listing scores higher and unlocks additional internal links from "Top SEO Agency" category roundups.
Need it done for you? Our directory submission plans cover the research, form fills, screenshots, and follow-ups so your team stays focused on client campaigns.
Each profile earns a high-authority backlink that flows equity to your service pages. Fill them with keyword-rich service descriptions, pricing tiers, and case studies. Ask clients to leave reviews so your listing scores higher and unlocks additional internal links from "Top SEO Agency" category roundups.
Need it done for you? Our directory submission plans cover the research, form fills, screenshots, and follow-ups so your team stays focused on client campaigns.
2. Secure Review Platform & Marketplace Profiles
Build out in-depth profiles on G2, UpCity, Sortlist, DesignRush, and GoodFirms. These directories rank for "best SEO agency" queries and deliver dofollow backlinks when you complete the onboarding checklist.
Highlight industries served, average retainers, and core differentiators. Encourage video testimonials or case-study uploads to trigger newsletter features that include additional backlinks.
Our team already has SOPs for these platforms—we can package and submit everything under the Pro or Premium List so your backlink velocity increases without burning internal hours.
Highlight industries served, average retainers, and core differentiators. Encourage video testimonials or case-study uploads to trigger newsletter features that include additional backlinks.
Our team already has SOPs for these platforms—we can package and submit everything under the Pro or Premium List so your backlink velocity increases without burning internal hours.
3. Level Up Local & Geo-Specific Citations
Even remote SEO agencies benefit from consistent NAP citations. Submit to Google Business Profile, Yelp, Chamber of Commerce directories, local business journals, and city-based marketing directories.
These listings give you contextual backlinks that help you rank for location-specific queries like "SEO agency Warsaw" or "technical SEO agency London" while reinforcing trust for enterprise buyers vetting your brand.
We maintain a living database of the most trusted local citations. When you book our service, we align every submission with your preferred location keywords and send a detailed report so you can keep NAP data consistent everywhere.
These listings give you contextual backlinks that help you rank for location-specific queries like "SEO agency Warsaw" or "technical SEO agency London" while reinforcing trust for enterprise buyers vetting your brand.
We maintain a living database of the most trusted local citations. When you book our service, we align every submission with your preferred location keywords and send a detailed report so you can keep NAP data consistent everywhere.
4. Join Vertical Niches & Industry Guilds
If you specialize (B2B SaaS, eCommerce, healthcare), join vertical-specific directories: Shopify Partner program, BigCommerce Experts, SaaStock Marketplace, or Healthcare Marketing Alliance.
These hubs supply relevant backlinks, but also surface you to prospects already searching for certified partners within their industry tech stack.
Share your niche focus during onboarding and we’ll prioritize the directories that convert best for your ICP, pairing each submission with relevant case studies and service copy.
These hubs supply relevant backlinks, but also surface you to prospects already searching for certified partners within their industry tech stack.
Share your niche focus during onboarding and we’ll prioritize the directories that convert best for your ICP, pairing each submission with relevant case studies and service copy.
5. Leverage Tool Vendor & Integration Directories
Show up where clients research marketing stack partners. Build integration pages and submit them to HubSpot, Webflow, Wix, WordPress, Analytics Mania, and GA4 agency directories.
Vendors spotlight certified partners in resource hubs, release notes, and marketplace category roundups—each mention includes a backlink that strengthens your topical authority.
Our submission specialists reference your integration assets and ratings, then escalate to partner managers when required so you secure the high-DR backlinks that move the needle fastest.
Vendors spotlight certified partners in resource hubs, release notes, and marketplace category roundups—each mention includes a backlink that strengthens your topical authority.
Our submission specialists reference your integration assets and ratings, then escalate to partner managers when required so you secure the high-DR backlinks that move the needle fastest.
6. Get Listed on Content & PR Submission Directories
Add your agency to curated guest posting, digital PR, and content marketing directories like Featured, Qwoted Expert Profiles, and PressPlugs. These hubs link back to your media kit and often include you in "expert sources" lists that live on DR70+ domains.
Provide us with your media kit once and we’ll reuse it across every submission, chase approvals, and capture the live URLs inside your delivery report.
Provide us with your media kit once and we’ll reuse it across every submission, chase approvals, and capture the live URLs inside your delivery report.
7. Submit to Award & Ranking Directories
Enter agencies-of-the-year lists, SEO award directories, and ranking hubs (US Search Awards, European Search Awards, Global Search Awards, Manifest, TopSEOs). Shortlisted entries are published on high-authority domains with backlinks to your submission page, reinforcing credibility and boosting domain rating.
We help package your best case studies, submit before deadlines, and track follow-ups—so you secure winning backlinks while staying focused on client delivery.
We help package your best case studies, submit before deadlines, and track follow-ups—so you secure winning backlinks while staying focused on client delivery.
8. Let LaunchDirectories Execute the Rollout
Want the backlinks without the admin work? Our done-for-you directory submission service covers 30, 60, or 100+ curated platforms depending on the plan you choose.
You give us one brief. We research the best directories for SEO agencies, submit manually, track approvals, and deliver a report with live links, DR scores, and next steps. Most clients see domain rating jumps within 30 days and keep compounding results as listings get indexed. Pick a plan, and we’ll start launching within 24 hours.
You give us one brief. We research the best directories for SEO agencies, submit manually, track approvals, and deliver a report with live links, DR scores, and next steps. Most clients see domain rating jumps within 30 days and keep compounding results as listings get indexed. Pick a plan, and we’ll start launching within 24 hours.
Show Prospects You Walk the Talk
SEO buyers look for proof. Directory listings, research pages, and tool launches establish undeniable authority and feed the lead pipeline.
Real domain rating growth after our directory submission service. See our pricing →
Listings on 100+ directories reinforce your expertise in every stage of the buyer journey
Backlinks help you rank for service keywords like 'technical SEO agency' or 'local SEO partner'
Referral traffic from tool roundups and industry publications delivers high-intent leads
We manage submissions, profile optimizations, and review follow-ups for you
Backlink authority strengthens your thought leadership and case study content
You become the obvious choice when prospects compare agencies side-by-side
Final Thoughts
Great SEO agencies prove their skills by ranking themselves. Strategic backlinks make sure your best content and tools are discoverable.
LaunchDirectories secures 100+ high-quality directory backlinks so your agency stays ahead of algorithm updates and competitors.
Written by Krzysztof Cichy
Founder of LaunchDirectories. I help founders and makers get their products listed on 100+ directories, boosting SEO and visibility. As a builder myself, I understand the challenges of promoting new products in competitive markets.