How to Get Backlinks for AI Tool

Real strategies to build backlinks and improve SEO

•November 9, 2025

Your AI tool needs backlinks to rank on Google. Without quality backlinks, you're competing with established AI companies who have years of link building advantage.

The AI tool market is incredibly competitive. New AI tools start with zero domain authority, making it nearly impossible to rank for competitive keywords like 'AI tool for [use case]' or '[competitor] alternative' without building a strong backlink profile first.

Backlinks are critical for AI tool SEO. Quality backlinks from authoritative directories signal to Google that your tool is trustworthy and valuable. This directly improves your rankings for AI-related searches, drives organic sign-ups, and establishes the domain authority needed to compete with established AI companies.

Proven Strategies to Get Backlinks for Your AI Tool

1. Submit to AI Directories & Launch Platforms

The fastest and most effective way to build backlinks for your AI tool is through strategic directory submissions.

AI directories are platforms where users actively browse to discover new AI tools. Think Product Hunt (excellent for AI launches), AI tool directories, startup platforms, and tech directories.

Why directory submissions are essential for AI tool backlinks:

Immediate domain authority boost: When you're listed on 100+ directories, your domain rating jumps from zero to 30+ within weeks. Higher domain authority means better rankings for competitive keywords like 'AI tool for [use case]' and '[competitor] alternative.'

AI Assistant visibility: Directory backlinks make your AI tool visible to AI assistants. When users ask ChatGPT or Claude for AI tool recommendations, these AI systems crawl authoritative directories to provide answers.

Permanent backlink value: These directory backlinks stay live forever. Unlike paid ads, they keep improving your SEO and driving organic traffic for years without ongoing costs.

This is the single best way to start building backlinks for your AI tool. LaunchDirectories maintains a comprehensive database of 100+ best platforms for getting backlinks. We also offer a done-for-you submission service where we handle all the manual submissions, save you 70+ hours, and get your AI tool listed across the most impactful directories in just 3-5 days.

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Backlinks, Visibility & Users

We submit your ai tool to 100+ directories. You get backlinks, visibility, and users.

50+ happy founders

2. Create AI Tool Comparison Pages

Build comparison pages targeting '[competitor] alternative' and 'ChatGPT vs [your tool]' keywords. These pages naturally attract backlinks from sites comparing AI tools, review sites, and users researching alternatives. Comparison content is highly linkable because it helps users make decisions.

3. Get Listed on AI Tool Directories

Submit your AI tool to AI-specific directories and aggregators. Browse our curated list of AI directories to find the best platforms for your AI tool. These platforms are specifically designed for AI tools and provide highly relevant backlinks. Many AI directories have engaged communities actively looking for new AI tools to try.

4. Build Resource Pages & AI Tool Lists

Create comprehensive resource pages like 'Complete Guide to [Category] AI Tools' or '[Industry] AI Stack.' These resource pages provide value to your target audience and naturally attract backlinks from industry sites, blogs, and educational resources. Include your AI tool as a recommended solution.

5. Create Tutorial Content & Use Case Guides

Publish detailed tutorials, use case guides, and AI productivity tips that demonstrate your tool's value. Tutorial content often gets cited by blogs, educational sites, and AI resources - all creating valuable backlinks. Focus on creating comprehensive guides that become go-to resources.

6. Partner with AI & Tech Sites

Partner with AI blogs, tech sites, and industry publications. Partnership opportunities might include resource page links, co-marketing content, or AI tool recommendations. These partnerships bring high-quality, relevant backlinks from authoritative sites in the AI space.

7. Build a Landing Page with SEO Content

Create a comprehensive landing page with SEO-optimized content about your AI tool. Include use cases, features, tutorials, and resources. A well-optimized landing page with quality backlinks can rank for AI-related searches, driving organic traffic and sign-ups.

Get Backlinks from 100+ Directories

AI tools need backlinks to rank on Google. Directory submissions provide immediate benefits: high-quality backlinks that boost domain authority, improved rankings for AI-related searches, and exposure to users browsing directories.

Domain rating growth for ai tool after directory submissions

Real domain rating growth after our directory submission service. See our pricing →

You get 100+ backlinks from high-authority directories, which immediately improves your domain rating and search rankings

Higher domain authority helps you rank for competitive keywords like 'AI tool for [use case]' and '[competitor] alternative'

Users actively browse startup directories looking for new AI tools - that's how they discover you

We handle all the manual work (saves 70+ hours), so you can focus on improving your AI model and features

Directory backlinks keep improving your SEO for years, bringing organic traffic and sign-ups without ongoing work

Being listed on recognized directories builds trust with users evaluating your AI tool

Improve Your SEO & Visibility with Our Launch Service

Join 50+ founders who already got results with our directory submission service

Final Thoughts

Building backlinks for your AI tool is essential for SEO success. Without quality backlinks, you can't compete with established AI companies for AI-related searches. The AI tools that succeed combine directory submissions for immediate domain authority with content marketing, comparison pages, and strategic partnerships for long-term link building. Start with foundational tactics like directory submissions to build your backlink profile, then expand into content marketing and relationship building.

Ready to build backlinks for your AI tool? LaunchDirectories can get you listed on 100+ directories in 3-5 days, providing the backlinks you need to start ranking for AI-related searches and attracting users.

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Written by Krzysztof Cichy

Founder of LaunchDirectories. I help founders and makers get their products listed on 100+ directories, boosting SEO and visibility. As a builder myself, I understand the challenges of promoting new products in competitive markets.